Business Administration Comprehensive - Marketing Emphasis, Bachelor of Science

Offered by Department of Marketing and Management Information Systems

All College of Business and Technology Graduation Requirements must be fulfilled.

General Studies
Foundational Core (Written, Math, Oral, Democracy)
Foundational Core courses 12
Including:
College Algebra 1
Portal
Select one course numbered 188 3
Distribution
Aesthetics 3
Humanities 6
Social Sciences 9
Including:
Principles of Economics, Macroeconomics
Principles of Economics, Microeconomics
Natural Sciences 7
Analytical and Quantitative Thought 3
Including:
Business Statistics
Wellness 0
Capstone
Select one course numbered 388 3
BS Science-related course requirements
Complete all required courses0
Major Option
Complete all required courses62
Unrestricted electives
Needed to reach 120 credit hour minimum12
Total Credit Hours120

Major Option

Business Administration Comprehensive Core Requirements 2
BSAD 100Exploring Business1
ACCT 250Principles of Accounting I3
ACCT 251Principles of Accounting II3
BSAD 295Business Communications3
MKT 300Principles of Marketing3
MGT 301Principles of Management3
MIS 302Principles of Management Information Systems3
FIN 308Principles of Finance3
ACCT 311Business Law I3
MGT 314Operations and Supply Management3
MGT 493Social Responsibilities of Business: Issues and Ethics3
MGT 495Administrative Strategy and Policy3
BSAD 400Professional Readiness1
Business Administration Comprehensive Economics and Math Requirements
Select 3 credit hours of the following:3
ECON 300-ECON 498 3
Select 3 credit hours of the following:3
Finite Mathematics
Applied Calculus I
IT Enabled Math for Decision Making
Marketing Emphasis Requirements 2
MKT 430International Marketing3
MKT 435Marketing Research3
MKT 438Consumer Behavior3
MKT 456Marketing Management3
Select 3 of the following:9
Professional Selling
Services Marketing
Field Experiences in Practical Marketing
Retail Management
Marketing Channels Management
Business-to-Business Marketing
Sales Management
Advertising Management
Person Marketing
Pharmaceutical Marketing
E-Marketing
Strategic Product Management
International Experiential Learning: Marketing
Marketing Internship
Marketing Topics
Principles of Supply Chain Management
Total Credit Hours62
1

Students with sufficient preparation may enter the mathematics program at a higher level, reducing the total credit hours needed.

2

2.0 GPA required

3

Except ECON 388.